RateGrip / RSW / Past recaps / 4th of July
Completed pickup window · RSW

4th of July car rental rate recap

Fort Myers Airport · Pickup July 4, 2026 · 7-day economy car rental

After a volatile start, rates were generally cheapest 15–30 days before pickup, averaging $61/day and bottoming at $56/day 28 days before pickup. Rates then recovered to $59/day by pickup day. That was $4/day below the period average.

This describes what happened for this pickup window. It is not a forecast of how rates will behave for future dates.

First check$68/day
Final check$59/day
Average rate$63/day
Tracked range$56–$68/day

Average total rate history

$9/day lower from first to final check
$68 $56 $59/day 301470

Booking checkpoints · days before pickup

What this measures: the median of per-operator median total rates for an economy car, divided across a seven-day rental. The period average is the arithmetic average of the daily rates shown in the chart. Taxes and fees are included. A day is shown only when it meets that airport’s observation-quality threshold. This is a historical record, not a forecast or booking recommendation.